About the Client:
Founded in 1955 by Dr. Minu Nariman Dastur, M. N. Dastur & Company (P) Limited is today one of the largest independent consulting engineering organisations in the world that enjoys a global reputation built on trust. The organisation has a multidisciplinary team of professionals with an in-depth understanding of the latest trends, combining creativity with initiatives.
Dastur is headquartered in Kolkata, India with offices in Germany, USA, Canada, Japan, UAE, and Bahrain. Indian operations include offices in Chennai, Mumbai, Bengaluru, New Delhi, Bhubaneswar, and Hyderabad.
Dastur selected Festoon to redesign their corporate brochure.
For a company like Dastur which has clients spread across the world, the need was for a corporate brochure that would not only highlight its services and strengths in a sharp and crisp manner but at the same time would be of global standards, contemporary in style, design and theme.
A thorough research was conducted related to other leading global consulting organizations and a study of their print collaterals was done. Based on the research report and analysis of the findings, a comprehensive design concept and visual guidelines were developed. Usage of smart innovative icons and images contributed in making the brochure crisp, as well as informative.
Selection of colours, graphics and fonts were done while keeping in consideration the global reach of the brochure.