Diadem Technologies
About the Client:
Diadem Technologies is amongst India’s leading cloud service provider, providing cloud, dedicated and hybrid hosting solutions to the clients across the globe.
Diadem, Kolkata
Our Role:
Recreating a new brand value along with the new identity and stitching it aesthetically with the modern media.
The Challenges:
The Company has catered their services for over 10 years. They wanted to refurnish their brand with a more corporate, smart and sophisticated manner to enhance the existing marketing strategy which can relate to the contemporary market trends.
Our Solution:
We have recreated the brand identity from the scratch emphasising the ‘experience’ and ‘value added services’ terms more prominently by a thorough process of research and study and the strategically targeted repositioning plan. A very dynamic and relevant graphical illustration style has been introduced to depict the core essence of the brand aesthetically irrespective of the mediums.
The thought of the new recreated branding has been carried out in all their stationeries, marketing collaterals, website and all other related merchandise.
